How to choose the best way to get paid on TikTok?

[Polly Lieberman]

With so many ways to make money on TikTok, how do you decide which method is right for you? To narrow down your options, consider the following questions:

What is your goal?
Do you want to get paid to promote a brand, or do you want to use the platform to market your own business? When trying to choose the best way to make money on TikTok, you need to consider what you are ultimately trying to do.

How big is your following?
Without some sort of following, your money-making options are more limited. To make money using TikTok’s Creator Fund, as an influencer or brand ambassador, you need a considerable amount of followers and video views.

What is your niche?
What is your focus on TikTok? Are you all about beauty, comedy, dancing, clean living or fitness? Your niche will likely lend itself to certain money-making opportunities more than others. For instance, if all your videos feature you dancing, song promotion might be an easy fit.

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[kevinmartin]

First, think about your audience and what kind of content they engage with the most. This will help determine which monetization option, such as brand partnerships or live streaming, and more.

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